These are exciting times at Source and our team has been growing more rapidly than we've been able to add them to this page. If you're trying to contact someone and can't find them below, please get in touch with any of us and we'll point you in the right direction.

Meanwhile, if you ever find yourself near our office and fancy dropping in for a cup of tea and a chat, we'd be delighted to see you. Our main office can be found at 18 King William Street, EC4N 7BP.

And if you're interested in joining our team, please contact Ed Haigh, whose details you will definitely find below, or introduce yourself to our virtual team member, Judi Bright.


Dr Fiona Czerniawska

Fiona is Co-Founder of Source and is one of the world’s leading experts on the consulting industry. Her books include: The Intelligent Client and The Economist book, Business Consulting: A Guide to How it Works and How to Make it Work. To see further books written by Fiona, please click here. Fiona oversees all of Source's research and consulting activity.

Email Fiona
Tel: +44 (0)203 700 5460


Edward Haigh

Ed was Source's first employee and is now a Director of the business. Prior to joining Source in 2008, he spent seven years in various marketing roles for Sony Europe, followed by a spell as Marketing Director for a small start-up venture. Ed oversees Source's strategic marketing activities, writes many of our reports and speaks regularly, to domestic and international audiences, about the consulting market.

Email Ed
Tel: +44 (0)203 700 5460

Julie Ahadi

Julie is Head of Operations at Source. Prior to joining Source, Julie worked at the Institute of Business Consulting (IBC), where she worked with both consulting firms and clients as the Commercial Activities Manager and before that worked in Amman, Jordan with the European Jordanian Advanced Business Institute, as their Program Manager.

Julie is currently on maternity leave after giving birth to her little girl.

Email Julie
Tel: +44 (0)203 700 5461


Alice Noyelle

Alice joined the Source team in February 2011 and is now our Business Development Manager. She has a degree in Foreign Languages and International Business from the University of Nantes (France) and is fluent in French, English and Spanish. And she's now learning Italian! Alice studied in the USA for a year and worked in Madrid for several months before moving to London.

Email Alice
Tel: +44 (0)203 700 5462


Rachel Ainsworth

Rachel is Head of Thought Leadership Strategies and Solutions at Source.  She began her professional career at Gemini Consulting and in 10+ years as a management consultant, worked on strategic and operational projects across sectors including financial services, life sciences, public sector, not-for-profit and manufacturing. Always keen to learn more, she has an MBA from Stanford, an MA in Education and an MA in Counselling.

Email Rachel
Tel: +44 (0)752 225 2350

Jodi Davies

Jodi is General Manager of Source in the Middle East and is based in Dubai.  She worked for Source in the UK between 2008 and 2010 and prior to this held a number of senior positions in a large global publishing company, Haymarket Publishing Ltd, based in London.

Email Jodi
Tel: +971 (0)529 895224

Andrew Burnford

Andrew is Financial Controller. He is a qualified Chartered accountant, and has worked both in practice and for a number of entrepreneurial businesses, including Gü chocolate puddings. He has been involved with Source since the start, but his responsibilities (and time commitments!) have increased as the company has grown and now encompass all matters financial and legal as well as being proof-reader-in-chief.

Email Andrew
Tel: +44 (0)203 700 5465


Jerry Peterson

Jerry came to Source as a Thought Leadership Analyst in 2011 following his retirement from a career in the insurance industry. Jerry began his career working in IT in 1961 and for the next forty years he served as a Programmer, Systems Analyst, IT manager, Chief Operating Officer and Chief Executive Officer.

He established, grew and sold two companies and rescued two others from near bankruptcy. He was a Corporate Director for over twenty years and has experience in the USA, UK, France, Switzerland, Netherlands, Jordan, Hong Kong and Australia.

Zoe Stumpf

Zoe is Head of Qualitative Research at Source and has been with us since the beginning of 2012.  Prior to this, she has had more than 12 years working as a Management Consultant, firstly with KPMG where she led a number of operational improvement and post-merger integration projects, before moving on to be Head of Marketing and Internal Communications at Atos Consulting. She has also worked as an Independent Marketing Consultant at the UK Management Consultancies Association and at Xantus Consulting.

Email Zoe
Tel: +44 (0)776 817 1463

Stéphanie Sankey

Stéphanie is a Researcher at Source, joining the team in June 2012. Following a Degree in Marketing Communications in Brussels, Stéphanie worked in several B2B advertising agencies as Account Manager, then turned to business research after a spell in the business travel industry. She is half French and speaks English, French and German fluently.

Email Steph

Margaret Cameron-Waller

Margaret is Head of Growth Strategies and Solutions at Source, joining the team in April 2013. She has a depth of experience in management consulting, having worked for some of the world’s leading consulting firms including PricewaterhouseCoopers and Booz & Co. She has also been a client for consulting services through her six year career at Prudential UK.

Email Margaret

Sarah Burgess

Sarah joined Source in May 2013 and is now Head of Client and Brand Insights at Source. She’s been in the Management Consulting arena since 2007, working at BLT Management Consulting Recruiters and

Email Sarah



B.J. Richards

B.J. is the Senior Editor at Source.  An accomplished writer and editor, she has provided strategic communications for a U.S. Senator, three presidents of Harvard University, a prominent American civil liberties advocacy group, and international law and consulting firms.  She earned her juris doctorate from the University of Georgia and is a member of the Georgia bar.

Email B.J.



Joe Hamer
Joe is an analyst at Source and is based in London. An experienced quantitative analyst with an Msc in Organisational Consulting, Joe has previously worked for Ashridge Business School and BPP University. Joe joined the team in January 2014.

Email Joe



Iveta Koutna 

Iveta is our Project Co-ordinator. She previously worked as an Analyst at The Risk Advisory Group, covering both business intelligence and political risk. Prior to that, amongst other roles,  she worked at the Embassy of the Czech Republic in Cairo, analysing political and economic developments during the Arab Spring, and had the opportunity to oversee the first post-Mubarak elections. Iveta has also been involved with work for various charity organisations such as Universal Peace Federation (UPF),  Women’s Federation for World Peace (WFWP) and received the 2013 UPF award for her work towards improvement of women's and children’s rights in Africa.


Iveta is now on maternity leave and we hope to see her back early next year.

Email Iveta


Alison Huntington

Alison is a Senior Analyst at Source. Prior to joining in August 2014, Alison was a management consultant at Deloitte and Moorhouse where she worked on a wide range of projects, gaining experience in financial services, transport, manufacturing and telecoms.

Email Alison



Ella-Sian Jolley

Ella-Sian is our Marketing Executive at Source. She joined us in September 2014 after obtaining a degree in French with Business. Ella-Sian spent her year abroad working in Paris and has been fortunate enough to travel to South-east Asia and South America in between University years.

Email Ella-Sian


Charis Buckingham

Charis is Source’s Operations Executive. She joined Source in December after making the move from Devon to London. Charis studied Geography at the University of Sheffield and has put her degree to good use whilst travelling around Asia, Australasia and America during her gap years before and after University. When Charis isn’t in the Source office you are likely to find her rowing a Gig on the sea.

Email Charis


Alexander Miller-Bakewell

Despite studying Engineering and then Law, Alexander has found solace in the workings of web-based technologies. Alexander started his current role as Product Manager at Source in January 2015.

Email Alexander


Edward Edgcumbe

Edward is an Analyst at Source. He has both a BA and Masters in Classics from Magdalen College, Oxford and, having worked for Source in a freelance capacity for the last eighteen months, is now fulltime from January 2015. In his other life, he’s a professional singer, and has toured the USA, France and Gran Canaria in the last year.

Email Edward


Bev Darbyshire

Bev is an Analyst at Source.  She has worked in the management consulting industry for 18 years following 18 years in industry.  Bev started her consultancy career with Gemini Consulting and has specialised in the retail sector, working with many of the UK’s biggest high street brands in food, fashion, department stores and specialist retail, on strategic and operational multichannel projects.  Bev has an MBA from the London Business School.  In her spare time she is an enthusiastic golfer and a competitive sailor.

Email Bev




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